Your Hometown Pros

YHP is a unique online marketing site made up of various local businesses looking to offer special discounts to the YHP community. We are dedicated to our merchants and their success. After all, your success is our success! We are continually improving our online tools which allow you to make connections to build real relationships between local business and the local shopper.

YHP offers the most cost effective marketing exposure you will find.

YHP for Business

These days, everyone is looking to maximize every dollar spent, especially in advertising. There are so many choices. You could spend your entire marketing budget finding out what does and does not work! Many of today’s studies show that print advertising and direct mail are more effective when blended properly with online marketing. In today's internet search environment, print has become the support to drive traffic to business websites. Without the right blend, many small businesses struggle.
Do we just do print?
Or do we switch to just internet advertising?
Finding the right blend for your business can be costly.

Here is the truth. The internet has overwhelmingly stolen the news stage. It is more convenient and has an abundant amount of news updated throughout the day. Old school direct mail has seen a drop in return on investment (RIO) appeal. Radio has not escaped unscathed from our appetite for new and innovative products either. At most any time, 10% of drivers are listening to Sirius or XM satellite radio. Another 48% on their cell phones and just as many listening to their own downloaded music. New Fords now have Pandora’s Music piped in from the internet.

So what’s left, you ask?

Television and the internet are major venues in today’s ever evolving business world. Watch TV commercials and count how many businesses have their website address listed. TV commercials are great, but they only last for up to :30 seconds. With that type of time restraints your business name, phone number and web address is all the information you can expect the average viewer to catch.

Your best strategy must include the internet. YHP is dedicated to bringing local shoppers to you, the local business - online in an affordable way that showcases your business and your website. We reach a wide audience by advertising your business on all the major search engines when you list your company’s profile. We also custom target each search result according to the business location. It just doesn’t make sense if you are a pizza shop in Kalamazoo to show up in search results for someone in Boca Raton. We target your audience to contribute to your successful and effective campaign strategy. Contact us today and receive a FREE WEBSITE ANALYSIS.

Why is this important?

In early march Google announced some algorithm changes that affected over 40% of websites currently on the internet. Outdated code, content issues and old data caused 40% of sites to lose ranking. Our FREE analysis can tell you if you need to do some cleanup to get better ranking. We are here to help you today!

YHP for Shoppers

YHP is diligently on the look-out for great deals from our local businesses that will bring you local discounts and savings on the things you already use! Our job is to provide the tools and encouragement to our local YHP business members to offer the best bottom line deals to you, the local YHP shopper. As everyone is aware, coupons are very “HOT” items right now. The staff at YHP is helping with ideas and designs to offer these discounts right on the merchant's profile.